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6. Next steps
Your initial content audit might look something like this, and you should be able to take some next steps to incorporate it into your content strategy.
Screenshot of preliminary content review spreadsheet with URL, Features, Goals, CTA, Performance Metrics, and Comments columns populated with examples and color-coded using red, green, and amber cells.
This is my favorite part of the review, where you can give your denmark whatsapp data overall opinion of each page. You can be as detailed or as concise as you like. Here are a few examples to give you an idea of what you might find:
You may find that product pages contain a lot of medical information and could be improved by adding some emotional content.
Or maybe the blog post has really great content but is difficult to read. This problem can be solved quickly and easily with some reorganization.
Service pages can be improved by adding content for people's ask boxes. Answer questions you know searchers are looking for.
These notes can also give you an idea of how long it will take to improve these pages. I like to use red, amber and green to color the notes:
Green means the page is good (or great), or meets the goal quickly.
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